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Tuesday 8 August 2017

Advertising Evaluation

LI we are learning to be able to identify what makes an effective advert.

For this activity I had to go into partner or be by myself, I chose to partner up with Jack. After we’d partnered up we then had to watch/read 5 advertisements and then answer some questions about them. Some examples of the questions are: Who do you think the intended buyer is?, What kind of advert is it? And what words do they use to sell the product?
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We did this by reading and watching the videos properly to try not to miss anything and also by thinking about the questions to try and make sure we answered them fully.
Name of product
Coca-Cola.
Who do you think the intended buyer is?
People that need a  refreshment, and people who like coca cola.
What kind of advert is it?

TV                           Radio                  Magazine           Poster
How do they try to persuade you to buy it?
Tick:

With pictures      

With words        

With music

With questions


With jokes   

With catchphrases

With jingles

Other: ____________________
__________________________
Do you think it is a good advert?

           Yes          No

Why?
Because it grabs people's attention
Would you buy the product?            Yes                No        
Yes
Why?
Because coca cola tastes nice and also because it’s a fizzy drink and fizzy drinks have lots of sugar.
Do you think the advert is honest?  Yes                     No

Why?
No because there’s no possible way of what the polar bears had done in the ad.
What words do they use to sell the product?
Happiness

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